Wednesday, 10 April 2013

Earth Positive

I came across the website www.earthpositive.se which gives so much useful information about how to make a 'greener' company.

Their mission:

'To inspire and implement solutions to this climate crisis. The apparel/clothing industry has long been one of tthe world's most environmentally and socially damaging industries; EarthPositive has a single aim, which is to prove that it is possible to produce (cotton) clothing without any detrimental effects to the Earth's soil or water, its inhabitants, whether they be animals, plants or people, or to it's climate."

This should be very inspiring for any high-street company to invest in. Why can't it be done?

The company is using Organic and ethical standards as the starting point to try and eliminate the emissions of green-house gases as much as currently possible. 
The plan to do this through 'low emission' organic farming and achieving a Carbon Neutral status in the manufacturing stages.

The company are partners with Replanting the Rainforest supporting this long term project in the Northern state of Sau Paulo in Brazil. The project is run by Open World Foundation and aims to replant an entire Rain Forest fauna to protect

Earth Positive have also got a new collection which is produced under the Global Organic Textile Standards and made with 100% organic cotton using renewable energy from wind and solar power.

From what I have seen from this small company, high-street companies could do something as simple as becoming partners and supporting a great project, such as to rebuild a Rain Forest in order to give something back from the damaging pollution created from factories whilst producing clothing. 



Image and Text references: http://www.earthpositive.se/index.html

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